Marketing plan

The marketing plan turns your Hikoo findings into an actionable GEO task board. It gathers the work your audits, sources, and content gaps imply, then lets you schedule and track it in one place.

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Views

The marketing plan has two views:

• A calendar view, which lays tasks out by date so you can plan your week.
• A list view, which shows tasks as a flat, orderable list.

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Tasks

Every task carries a set of attributes so you always know what it is, how urgent it is, and when it is due.

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Generating tasks

Hikoo can propose tasks for you. It builds prioritized recommendations from your audits, your source intelligence, and your content gaps.

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Every task shows its evidence

Each generated task links back to what it came from, whether an audit, a source, a content gap, or a citation. Open the link to see the evidence behind the task, so you know why it was proposed.

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Reminders and filters

In settings you can set two reminder times:

• A daily reminder time for your tasks in general.
• A separate high-priority reminder time for your most urgent tasks.

You can filter the board by category and by status to focus on one slice of the work.

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