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A citation is one instance of an AI assistant mentioning or linking your site in an answer to a tracked prompt. The Citations page collects those instances, benchmarks them against competitors, and lets you filter down to a single answer to see exactly how you were referenced.

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Citations by platform

At the top of the page, the Citations by platform chart breaks your citation volume down by AI platform over time. Alongside it, insight callouts summarize the movement so you do not have to read the chart line by line. They highlight your most cited platform, the fastest growing one, any platform that is declining, and any newcomer platform that just started citing you.

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All citations

Below the chart, the All citations table lists every recorded citation. Each row gives you: Select any row to open its detail view.

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Filters

A filter bar sits above the table so you can narrow the list to the citations you care about. You can filter by:
  • Platform, time range, topic, and market
  • Competitor, to see answers where a specific rival appeared
  • Sentiment, across positive, neutral, and negative
  • Rank, using top-N, equal to N, at least N, or between two values
  • Cited only, to hide answers where your site was not referenced
  • Match types, across brand citation, site mention, and background source
Active filters appear as chips, and a Clear all action resets them at once.

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Citation detail

The citation detail view shows the full AI answer so you can read it in context. It marks whether your site was cited, lists the competitors cited in the same answer, and separates the sources into Mentioned and Background. A rank badge reads Rank X of total so you can see your standing among all cited sources at a glance.

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Citation quota

Your plan buys a number of AI-response “runs” that Hikoo spends collecting fresh answers. The citation quota panel shows runs used and remaining and your renewal date. It also gives you control over how those runs are spent:
  • An auto-distribution toggle lets Hikoo spread runs across your platforms for you.
  • A manual distribution editor lets you set the split across platforms yourself.
  • Launch now triggers a collection immediately instead of waiting for the daily run.
Which platforms you can track, and how many runs you get, are set by your plan.

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Sources

The Sources sub-page lists the third-party domains and pages that AI answers pulled from when they cited your space. The All sources table groups these by source class so you can see which kinds of sites feed the answers you appear in. Use it to find the pages worth earning a mention on.

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How collection works

Hikoo automatically collects fresh citations every day by querying the real AI assistants with your prompts. It then matches each answer against your site and competitors, ranks where you landed, and analyzes the sentiment and sources. Each answer spends one run from your plan. You can also spend a run on demand with Launch now on the citation quota panel. Export is available on plans that include it.

Prompts

The tracked questions that produce your citations.

Competitors

Benchmark your citations against rival brands.

Sentiment

See how AI answers portray your brand.

Search queries

The sub-questions AI assistants search on your behalf.