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Hikoo answers one question: when people ask AI assistants about your space, does your brand show up, and what can you do about it. This page explains the ideas that everything else builds on.

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From prompts to citations

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The metrics you will see

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Platforms Hikoo tracks

Hikoo tracks visibility across the major AI assistants and answer engines:

ChatGPT

Perplexity

Claude

Gemini

Google AI Overviews

Google AI Mode

Copilot

Grok

Mistral

Which platforms you can track is set by your plan.

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The two sides of GEO

Winning AI citations takes two things, and Hikoo covers both.

Being readable

AI readiness: your site must let AI crawlers in and expose clean, structured content. This is the Analyzer (audit, health, pages).

Being worth citing

Coverage: you need content and third-party presence for the topics AI answers. This is Elevate (content gaps) and Battlemap (competitors, source intelligence).

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How the app is organized

The dashboard groups features into modules. This documentation follows the same structure.

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Everything is scoped to a website

Every metric belongs to a specific website. Use the site switcher in the sidebar to change the active site, and the shared filter bar (time range, platform, topic, market) to slice any view. Websites live inside workspaces, which hold your team and your subscription.

Ready to explore

Open the dashboard guide to see these concepts in the product.